Metrology is a concept that is not known by many, it is the science of measurement. For such an unknown concept it has significant importance to both the Continue reading
Get Latest Mini Projects in your Email
Marketing Projects
Using Social Networks as a Marketing tool to communicate Value Proposition
The cereal couture company, is the dream of three young entrepreneurs. They were the first online company ever to provide the U.S market with customized cereal mix. This case study finds that online companies with Continue reading
A Study of how Repeat Customers can Affect Brand Image in the Fashion Industry
The fashion industry is one of the most exciting and fast-moving industries in the world and the companies within the fashion industry are driven by the reputation of their brand. Some celebrities and athletes use their names as a label so that the Continue reading
Demand Management: Preferred Options from the Customer’s Point of View Regarding the Rural Hotel Industry
Introduction: If demand and capacity is not in line, dissatisfaction can occur among the customers. In these cases demand can be managed by demand management options in order for it to Continue reading
Swedish SME’s Export Experience: What did they learn and how did they use it in China
The authors have noticed that during the last couple of years the interest about China has grown not only as an attractive market for production but also Continue reading
Visual Identity Effect on Sales in H&M
Purpose — The purpose of this study is to find how visual identity components impact on the sales of H&M. Through the establishment of Continue reading
Analyzing the Disruption Factors of Emerging Markets: A Case Study of Pakistani Telecom
A free and flexible business environment attracts international organisations to those markets that have big growth potential and high profit margins. To penetrate Continue reading
Sales Improvement on Life Insurance Policies
Insurance sector is a booming sector and the penetration in India is quiet low. So, all the private players are trying to increase the market share in the public. This study also involves creating awareness among the urban and rural consumer about the Continue reading
Sales Promotion in Magnanim Systems
This project is intended to determine the sales increase, purchasing behaviour of the customer, product competitor and market potential. Primarily the well defined objectives are framed according to the study. Then questionnaire is prepared based on Continue reading
Rural Marketing Strategy by Pepsi
The only thing you can say with certainty about the Indian rural market right now is that it is the best trading ground for both Indian and multinational corporations. A burgeoning, untapped market estimated at nearly 150 million stretching across the length and breadth of the Continue reading
Marketing Plan for Design Jewelry
Jewelry designers might not be as customer-centered as Kotler recommend. Additionally, they are not constantly seeking to grow and make the most profit out of satisfying consumer needs better than competitors. However, it is imperative even for an individual designer to examine Continue reading