In today’s rapidly changing society company development and Continuous improvements are crucial to gain a competitive advantage on the global market. Through interviews this study investigated how two Continue reading
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Tag: Business
Free on the Web!: The profitability of a radical price
This project examines companies offering their services for free to Internet users, by employing digital free business models. As a framework Chris Anderson’s classifications of “free” business models are used. A sample of eleven companies that provide “free”services was selected and Continue reading
Swedish SME’s Export Experience: What did they learn and how did they use it in China
The authors have noticed that during the last couple of years the interest about China has grown not only as an attractive market for production but also Continue reading